- Enhanced Location Image
Business owners and clients agree that locations providing ATM services are considered more desirable and convenient than those without.
- Increased Customer Traffic
It is statistically proven that locations providing an ATM for public use increase the businesses foot traffic by an average of 5%.
- Promote Impulse Buying
Studies show ATM card carriers and users spend 20% to 25% more in a given location than traditional credit card users – cash vs. plastic.
- Additional Customer Convenience
Two-thirds of the nation’s population carries ATM cards. If a location is not providing ATM services, customers may look elsewhere.
- Increased Inside Sales
Studies show that an average of 40% to 60% of the cash withdrawn from an ATM is spent at that location – this percentage rises to 70% to 80% at nightclubs